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| The #1 magazine subscribed to by manufacturers,
marketers and formulators of dietary supplements, functional foods and cosmetics |
Lead by a staff with more than 40 years of cumulative industry experience,
INSIDER provides high-caliber editorial content and offers marketing
resources that nutraceutical executives want. As the official magazine of SupplySide,
the INSIDER brand is the strongest in its category and best positioned
to deliver your message to valuable decision-makers.
CIRCULATION
11,0181
BPA Qualified Subscribers

| 7,983
Manufacturers subscribe to INSIDER2 |

7
INSIDER puts your message
in front of executives with purchasing power3
88% of INSIDER subscribers specify, recommend or have final
say in purchasing products and services
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- June 2005 BPA Statement.
- Publisher calculated figures by combining business classes: Supplement
Manufacturer/Marketer; Food Manufacturer/Marketer; HBC/Personal Care
Manufacturer/Marketer; Private Label Manufacturer.
- Data from 2004 INSIDER Reader Survey conducted in December 2004.
- Data from 2004 INSIDER Reader Survey conducted in July 2004.
- Figure based on traffic from 6/2/05 to 7/1/05.
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